Third Party Management Services

The SRHM-managed portfolio of hotels is comprised of select service properties in key Southeastern US markets. The current portfolio includes hotels in key business travel and leisure destinations. Our goal is to acquire, develop, renovate, reposition and operate hotels and resorts in desirable markets, while ensuring solid growth in distribution and asset value, year-after-year.

We offer a range of services for owners and investors that need assistance with property operations and marketing; and work with an outstanding team of management professionals. Services include operations, quality assurance, marketing, programming, training, accounting, human resources, centralized back-office systems, development assistance, product repositioning and technology support.

Our Services

Operations

With an attentive, hands-on approach, SRHM takes an assertive role in ensuring that each hotel has the tools and resources to create consistent and distinctive guest experiences, and efficient business operations.

Quality Assurance

QA is at the heart of The SRHM Way. Our audit instrument has been developed and refined to exceed franchise organization requirements, and is administered quarterly by the management team, and monthly by cross-discipline hotel teams.

Accounting

Total transparency is key in The SRHM Way. Being able to provide owners and property leaders with real-time data regarding financial performance is critical. SRHM utilizes the M3 Accounting software platform.

Marketing

Utilizing a centralized marketing structure, we ensure that all programs and communications are maximized and consistent. SRHM’s corporate sales team attends weekly Revenue Optimization calls with the property and franchise teams to support decision-making.

Human Resources

Taking care of associates is the #1 way that we ensure guest satisfaction. Training, a timely review process, standards and procedures, and consistency in accountability policies are as important to associate morale as to the protection of owner liability.

Technology

Revenue generation and all forms of communication are dependent on having the right resources and being able to function at full capacity. SRHM’s corporate IT team coordinates hotel tech needs with each franchise organization, vendor and property team.

Guest Stories

“Recently my husband and I spent some time at one of your hotels and had a wonderful experience. I'd like to commend your employees. They exemplify true customer service skills.”

Georgene

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